Lowcostholidays are one of the UK’s leading holiday companies with over 2 million customers. This app was a groundbreaking project - the first of its kind to offer a complete holiday booking experience (flights and hotel) all within the app.
First in the UK
Upon it’s initial launch in July 2014 the lowcostholidays app, designed and built by Brightec, was the first in the UK app store to offer combined booking of flights and hotels from any major travel operator in the UK.
As of February of 2015 the app has been downloaded just over 440,000 times and it has well over 100,000 active users. Most importantly for lowcostholidays, the app’s conversion rate is 5 times greater than the mobile website.
Lowcostholidays report that in just 5 months the app has already paid back 50% of their investment.
The app’s conversion rate is 5 times greater than the mobile website
What the press are saying
The number of trips booked on apps was
up a massive 300% last month compared
The Daily Star